Crystal Ball 2021: AI Combatting Disruption due to COVID-19

Today’s world is increasingly surrounded by fear. Not just fear of COVID-19, but also of the unknown fears: loss of market share to a competitor, the creeping suspicion that businesses may be outperforming yours, everywhere, all the time. Business leaders need to grasp the understanding that the cost of doing nothing now, significantly outweighs the cost of taking action later.

It can be said with confidence that 2020 has been defined by COVID-19 and its impact to families, consumers and especially businesses in all industries around the globe.

Thus, our fourth and final prediction for Artificial Intelligence in 2021:

AI Combatting COVID-19 Disruption.

Crystal Ball Predictions 2021: This article emphasizes AI Combatting COVID-19 Disruptions

COVID-19’s disruption significantly impacted numerous industries, not the least of which include Chemical Manufacturing, Oil & Gas, Higher Education and more. Elutions continues to address COVID-19 related business challenges and more through Maestro’s AI capabilities. There is more pressure than ever on these corporations to make 2021 a year to rebound from demand, workforce reduction, production, shipping and more. The use of holistic end-to-end Artificial Intelligence, namely Maestro AI, provides a bright and ready solution for unmatched speed to value. 

There has never been a time in modern history like 2020 where the increasingly urgent necessity for immediate solutions to business quandaries has been met with an equally robust solution as Artificial Intelligence. In the consumer space, we see this with AI enabled chatbots as a solution to the increasing customer service demands of consumers who are now spending more time than ever online shopping.

But what about a solution to address the onslaught of shipping as a result of shifted consumer purchasing habits due to COVID-19? Maestro is leading the way, helping shipping companies optimize their process from the warehouse down to the delivery route.

Source: Gartner

For further proof that the market, as a result of COVID-19, is responding to AI in leaps and bounds, the above information from a Gartner study of IOT implementation stated that 47% of respondents will be increasing their plans to implement to reduce costs.

In the commercial space, the use of AI in the pharmaceuticals and healthcare industry is top of mind, especially with the fast-tracked COVID-19 vaccines. An already overwhelmingly positive impact of AI, due to COVID-19, is the ability to develop vaccines and medications with greater speed than ever before, leading to change in the entire process of how we develop and test new medications for the future.

But could AI be the “vaccine” all industries need to improve future demand forecasting, prevent future disruption and stabilize now?

The answer is a resounding “yes”.


The increased demand for Artificial Intelligence has already been observed in 2020 and the adoption of AI will be widely implemented in 2021. Let 2021 be a year of digital transformation with Elutions as your partner. To learn more about specific case studies of Maestro Artificial Intelligence applied, please contact us.

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Chatbots, Influencer Bots, Gaming Bots, Oh my!

As it becomes increasingly difficult to get the attention of executives and consumers through email and advertisements, many companies are turning to Artificial Intelligence. But the real question remains, what are the ethics behind corporations using bots to promote their goods and services?

Chatbots have shown real ROI to many businesses and at times have proven more effective than an under-trained salesforce. An Oracle survey has shown that Chatbots could save $174 Billion across Insurance, Financial Services, Sales, and Customer Service. With vast abilities, including the ability to chat with actual human dialogue it’s no wonder companies are so eager and quick to turn to this advancement in AI. Should a company be ethically responsible to share with consumers that they are chatting with a bot? Is this on the consumer to “beware” of bots? Do we as a society care? Should we care?

Influencer Bots, like LilMiquela and Shudu, use CGI and are run by companies specializing in Artificial Intelligence to blend the lines between reality and robot. These two influencer bots have amassed almost 2 million followers and “LilMiquela” is touted as “Musician, change-seeker, and robot with the drip💧💖” in her Instagram Bio. These bots are influencing the purchases we make, the culture we enjoy and now even the music industry. Lil Miquela’s profile is at least honest that she is a bot but Shudu’s bio vaguely states: “The World’s First Digital Supermodel.”


In a world where social media is influencing so many consumer purchasing decisions, especially in younger demographics, is it even ethical to create an influencer bot?


Gaming bots, when used as intended, can often enhance the gaming experience. For example, Fortnite has upped their bots’ ability in order to maintain an enjoyable experience for new comers in their vast online community. However, most gamers know that bots have often been abused since the idea of using an algorithm to replace a human online became a reality. Many have used the bot technology to their advantage and there are companies out there doing something about it. Niantic, creator of one of the most popular cell phone apps ever, Pokemon Go, has been extremely strict on bots and gamers trying to cheat the system, going so far as to take legal action.

With bots becoming one of the most common Artificial Intelligence interacted with daily we need to start questioning the ethical implications. How are AI empowered bots improving our daily lives? What are the implications of influencer bots like Lil Miquela and Shudu on the future of our society? How aware are you that Artificial Intelligence is impacting your purchasing decisions?


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